Generating Creatives
Use StealAds to create test-ready creative variations in minutes.
Choose a Starting Point
Every generation starts from an analyzed competitor ad. The psychology breakdown becomes your creative brief automatically. There is no manual brief writing needed.
How to pick the right ad:
- › Look for ads with high scroll-stop scores above 70 because they usually have strong psychology
- › Favor ads that have been running for weeks because longevity means they are converting
- › Choose ads targeting the same funnel stage you want to fill
- › Pick ads whose hook archetype matches your brand voice
Set Creative Controls
Before generating, you have three controls that shape the output.
Creativity Level
Controls how far the generated creative strays from the original ad.
- › Exact - same structure and flow, rewritten for your brand
- › Close - similar approach and psychology, with your brand's spin
- › Inspired - same core psychology, completely new angle
- › Loose - only the primary desire carries over and everything else is original
Placement Sizes
Select which Meta ad placements to generate for.
- › 1:1 - square format for Facebook and Instagram feed
- › 4:5 - vertical format optimized for mobile feed
- › 9:16 - full vertical for Stories and Reels
Brand Assets
Select which of your uploaded assets to incorporate, including product shots, lifestyle images, or model photos. The generation engine uses these to create visuals that match your brand.
Export and Test
Once generation is complete, you'll see 3 or more concept variations ranked by predicted performance. Each concept includes everything you need to launch a test.
Download individual concepts or bulk export everything. Use the performance rankings to decide which concepts to test first.
Each concept includes:
- › Headline options with rationale
- › Full body copy with psychological reasoning
- › CTA recommendation matched to funnel stage
- › Image with visual direction specs
Testing tips:
- › Run at least 3 variations per concept to give each angle a fair shot
- › Test hooks independently from visuals and change one variable at a time
- › Start with Exact creativity level to validate the psychology, then expand to Inspired for originality
- › Re-analyze your own winning ads to compound what is already working