Frequently Asked Questions
Answers to the most common questions from teams using StealAds.
Questions
How often is competitor data refreshed?
You can collect new ads from your competitors at any time by clicking Collect Ads on a competitor's page. Each collection pulls all currently active ads from the Facebook Ad Library. We recommend re-collecting weekly to stay current with new campaigns your competitors are launching.
Where does the ad data come from?
All ad data comes from the Facebook Ad Library, which is a public transparency tool provided by Meta. StealAds reads what is already publicly available. It does not access private account data or ad performance metrics. Support for LinkedIn, Google, and TikTok ad libraries is on the roadmap.
Can I edit my brand profile after setup?
Yes. Your brand profile is fully editable at any time. You can update colors, voice, audience details, positioning, and upload new brand assets such as product shots, lifestyle images, and model photos. Changes apply to all future generations.
What are the creativity levels?
Creativity levels control how far the generated creative strays from the original competitor ad. Exact keeps the same structure rewritten for your brand. Close takes a similar approach with your spin. Inspired uses the same psychology but a new angle. Loose only carries over the core desire and makes everything else original.
What ad platforms can I generate creative for?
StealAds currently generates creative optimized for Meta placements across Facebook and Instagram in 1:1, 4:5, and 9:16 formats. The copy and psychology translate to any platform, but the image formats are built for Meta's specs.
How does the psychology scoring work?
Every ad is analyzed against a framework of 4 core desires, 6 psychological checkpoints, and 16 emotional triggers. The scroll-stop score from 0 to 100 reflects how many of these elements an ad successfully leverages. Ads scoring above 70 consistently outperform.
Can I use StealAds for multiple brands?
Yes. The number of brands you can manage depends on your plan. Growth supports 1 brand, Scale supports 5, and Agency supports unlimited brands. Each brand gets its own profile, competitors, and generation history.
What export formats are supported?
You can download individual concepts or bulk export all generated variations. Each export includes the headline, body copy, CTA, and image or visual direction. Images are exported in the placement sizes you selected during generation.
Is the generated creative unique to my brand?
Yes. StealAds does not copy competitor ads. It extracts the psychology behind why they work and applies those patterns to your brand's identity, voice, and visual style. Two users analyzing the same competitor ad will get different outputs because their brand contexts are different.
What are the plan limits?
Each plan has limits on monthly generations, tracked competitors, and brands. Growth includes 30 generations per month, 5 competitors, and 1 brand. Scale includes 100 generations per month, 20 competitors, and 5 brands. Agency includes 400 generations per month with unlimited competitors and brands. Usage resets monthly and you can track it from your dashboard.
How long does generation take?
A single generation typically takes 30 to 60 seconds. You will see real-time progress as the AI moves through each phase: analysis, strategy, concept development, ranking, and image generation. Bulk generation processes ads sequentially, so generating from 10 ads takes roughly 5 to 10 minutes.
Can I refine generated creative after it's created?
Yes. Every generated ad has an AI chat panel where you can request changes, adjust colors, swap text, change layout, or upload a reference image. You can accept or reject each edit and compare before and after side by side.
Can I share results with my team?
Yes. You can create shareable before-and-after reports with a unique public link and no login required for viewers. Reports can also be shared directly to Twitter/X and LinkedIn, downloaded as images, or linked in Slack and email.