Tower 28 Beauty's Facebook ads: what they keep running

We've logged 55 of Tower 28 Beauty's ads from the public Meta Ad Library. The longest one ran 216 days, so start there. Below you'll see the hooks they lean on, starting with Curiosity gap and Social proof.

Facebook ads · Beauty
Ads on record 55
Longest run 216 days
Most used hook Curiosity gap
Last refreshed October 2026

The ads they keep running

Longest running first, the way the Ad Library sorts them. An ad a brand keeps running is one it chose to keep.

Hooks they come back to

The opening move behind each ad. A hook that shows up more than once is a pattern you can test in your own ads.

  • Curiosity gap 8 ads
  • Social proof 8 ads
  • Authority 6 ads
  • Urgency 6 ads
  • Pain 4 ads
  • Contrarian 3 ads
  • Storytelling 3 ads
  • Aspirational 1 ad
  • Fear 1 ad

Format mix

What Tower 28 Beauty runs, by format, across the ads on record.

  • Image 32 ads · 58%
  • Video 20 ads · 36%
  • Carousel 3 ads · 5%

How long they've run

Each bar is one ad, measured from its Ad Library start date.

  1. SOS Skincare 216 days
  2. Rescue Your Skin 170 days
  3. BeachPlease Cream Blush 157 days
  4. SOS Rescue Spray 126 days
  5. SOS Rescue Spray 125 days
  6. SOS Rescue Spray 80 days
  7. SOS Daily Rescue Spray Duo 57 days
  8. SOS Daily Rescue Spray Duo 57 days
  9. SuperDew Highlighter 52 days
  10. Tower 28 Mini Pouch 52 days
  11. Tower 28 Mini Pouch 52 days
  12. Go-To Set 52 days

Where this comes from

From the public Meta Ad Library, updated October 2026.

Ads with a start date count days from Meta's start date to its end date, or to Oct 5, 2026 for ads still running. Each one links to its public Ad Library entry.

We only use public Ad Library data. We don't see spend or results, so nothing here says how an ad performed.

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